Contact: Leighanne Ferri
Rountree Group
770.650.2602
lferri@rountreegroup.com
FOR IMMEDIATE RELEASE
FIREBIRDS WOOD FIRED GRILL CELEBRATES 15 YEARS
Classic American Restaurant Reaches Milestone
Charlotte, N.C. (Dec. 8, 2015) – Firebirds Wood Fired Grill celebrated its 15-year anniversary over the weekend on Dec. 6, 2015. The collection of polished-casual restaurants is based in Charlotte, NC and has 37 locations across the country with its 38th coming to West Des Moines, IA later this month. Firebirds is known for its personalized service, warm, inviting atmosphere and authentic wood-fired entrees, infused with bold flavors, fresh herbs and spices.
“Our founder Dennis Thompson blazed the trail 15 years ago, creating Firebirds as one of the very first restaurants in the polished-casual niche,” said Vice President of Marketing Stephen Loftis. “Throughout the years, we have continued to put our best foot forward to ensure a quality and consistent full-spectrum dining experience for all of our guests.”
Lauded as a ‘Breakout Brand’ by Nation’s Restaurant News and recognized on lists such as FSR’s ‘FSR 50: Top 10 Fast-Growing, High-Performing Chains’ and Technomic’s ‘Top 500 Restaurant Chains Report,’ Firebirds stays on trend by keeping its food and cocktail menus refreshed throughout each season. Its new Winter Features menu, available through Jan. 5, features ingredients such as Brussels sprouts, quinoa, avocados and dark chocolate. Popular items include the Grilled Swordfish, topped with lump crab, avocado, cilantro and chiles and served with warm quinoa salad and the Banana Cream Pie with caramelized bananas, salted caramel and dark chocolate. Alongside Firebirds’ seasonal selections, guests can try The Federalist chardonnay and cabernet sauvignon wines, featured through Jan. 5. In addition, children can order from a healthy kids’ menu with items certified by the National Restaurant Association’s Kids LiveWell program, such as sirloin steak and wood-grilled mahi.
In celebration of the anniversary and just in time for the holidays, Firebirds will offer a $20 Bonus Card for every $100 spent in gift cards through Jan. 5, 2016. Guests can enjoy half-priced appetizers and drink specials from the FIREBAR® weekdays from 4 – 6:30 p.m. at the bar and outdoor patio. The restaurant also offers banquet services, catering and gift cards. Guests can also register for Firebirds’ E-Club to be the first to hear about upcoming events, promotions, new menu items and exclusive offers. Firebirds also sends a gift for joining and a birthday gift. For regular and holiday hours, guests can visit www.firebirdsrestaurants.com.
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About Firebirds Wood Fired GrillFirebirds Wood Fired Grill is a Classic American restaurant known for its authentic wood fired entrees infused with bold flavors, fresh herbs and spices. Based in Charlotte, N.C., Firebirds has a collection of 37 restaurants throughout the U.S. The polished casual restaurants are open for lunch and dinner, and feature a selection of aged steaks that are hand-cut in the restaurant, fresh seafood, chicken and ribs seared over local hickory, oak or pecan wood. Since 2000, loyal guests have craved signature items such as Firebirds BLT Salad, Slow Roasted Prime Rib, Chile Rubbed Delmonico, Wood Grilled Salmon, Lobster Spinach Queso and Creme Brulee Cheesecake. The award-winning FIREBAR® hosts a selection of private Firebirds label wines and specialty cocktails such as the Double Black Diamond Martini® infused with natural, fresh pineapple for 21 days. From the delicious flavor to the ambiance of the relaxing fireplace and exhibition kitchen, Firebirds provides a memorable experience.
For more information or to find a location near you, visit: www.firebirdsrestaurants.com. Like us on Facebook at www.facebook.com/firebirdsgrill or follow us on Twitter @FirebirdsGrill.